Aviva Directory » Shopping & eCommerce » Sports & Recreation » Toys & Playthings

The focus of this category is on toys and playthings, used primarily to provide entertainment, primarily for children.

Since this is the shopping area of our directory, we will concentrate on toy products, including manufacturers and retailers who produce or distribute toys and playthings as a primary product.

The origins of children's toys go back to prehistoric times, with figures or dolls representing infants, soldiers, and animals, along with child-sized tools, found at archaeological sites, and toys have always been an important part of childhood. From classic wooden blocks to high-tech gadgets, toys help to foster creativity, imagination, and learning.

Historically, toys were made from natural materials like wood, cloth, metal, and clay, and there is still a niche market for such traditional toys, which are cherished for their simplicity and durability.

The 20th century introduced plastic to the toy industry. Today, the majority of children's toys are made from plastic. While many have lamented the domination of plastic in the industry, plastic also brought such toys as Lego bricks, Barbie dolls, and iconic action figures.

Still, growing concerns about the environmental costs of plastic and a yearning for simpler times in childhood have led to a resurgence of some of the more traditional toys. While still a niche part of the market, there is a growing demand for toys made of wood, metal, or other materials other than plastic.

On the other end of the scale, the introduction of electronic components has led to the creation of video games, remote-controlled vehicles, and interactive toys, although we are covering Computer & Video Games in another part of the directory.

Today, the toy industry has incorporated advanced technologies, such as artificial intelligence, augmented reality, and 3D printing, producing smart toys that can interact with children in more personalized ways, sometimes blurring the lines between play and education.

While there are many toymakers and toy manufacturers, large and small, some of the companies that have established themselves as leaders in the industry include Mattel, Lego Group, Hasbro, and Spin Master, while Toy "R" Us has become an iconic toy retailer.

Toymakers who specialize in wooden and metal toys include Bannor Toys, Uncle Goose, Maple Landmark, Hornby Railways, and Erector by Meccano.

These and other toymakers, toy manufacturers, and toy distributors are appropriate resources for this category, along with websites offering toy reviews and comparisons.

Categories

Action Figures & Dolls

Educational Toys

Novelty Toys

Wooden Toys

 

 

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